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Retail & E-commerce Tech
Retail Media Strategist
Sells advertising space on retailer websites and apps to brands
£42k–£90k E-commerce boom
What it involves
Builds and sells ad inventory on a retailer's own digital properties — search results, product pages, checkout — turning retail platforms into major advertising businesses.
Skills & knowledge needed
Ad tech platformsRetail data analysisSales strategyCampaign managementE-commerce
Why it's emerging now
Retail media is one of the fastest-growing ad categories as retailers monetise first-party shopper data.
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