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Creator Economy
Short-Form Video Strategist
Designs content strategies optimised for TikTok, Reels and Shorts algorithms
£35k–£70k Creator-driven
What it involves
Analyses platform algorithm behaviour and audience retention data to craft content formats, hooks and posting cadences that maximise reach for brands and creators.
Skills & knowledge needed
Platform algorithm knowledgeVideo editing basicsAnalyticsTrend spottingContent strategy
Why it's emerging now
Short-form video dominates attention across every demographic and platform — strategy expertise commands a premium.
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